The Royal Mint Signs Exclusive £100m Deal with Rare Coin Company of America to Expand into US Market
The Royal Mint’s commemorative coin business has entered a three-year exclusive distribution deal worth £100m ($127M).
· Deal will see expansion into the US coin-collecting market with tailored, UK-made, commemorative coin products.
· The Royal Mint has seen a 118% increase in the number of US customers over the last two years.
The Royal Mint has signed an exclusive distribution deal to grow its commemorative coin business in the US. The deal with the Rare Coin Company of America (RARCOA) is projected to turnover £100m ($127m) over the next three years.
Since 2022, The Royal Mint has seen a 118% increase in the number of US customers, highlighting the popularity of British coins amongst US collectors. Over the last two years, more than 17,000 1oz silver commemorative coins have been purchased by US-based customers, with Royalty coins and series depicting Star Wars and Harry Potter proving particularly popular.
Founded in Chicago in 1962, RARCOA is one of the largest importers and distributors of gold coins worldwide, with a customer base spanning the US, Europe, and Asia. The new partnership will see The Royal Mint further expand into the US coin collecting market with its tailored, UK-made, commemorative coin products.
Rebecca Morgan, Director of Commemorative Coin at The Royal Mint, said: “From Royalty to Harry Potter, our coins celebrate the milestone moments and cultural icons that make Britain famous worldwide. All our coin collections are made in the UK, and British Craftsmanship continues to have strong appeal internationally.
“Recent collections celebrating the Coronation, Star Wars and Liberty and Britannia have seen increased demand from US collectors and we expect this to grow over coming years. Our new partnership with RARCOA will make it even easier for US customers to own a piece of British history from The Royal Mint.”
Wayde Milas, President of RARCOA, said: “As one of the leading rare coin companies in the United States, RARCOA is excited, eager, and proud to be the exclusive US distributor of The Royal Mint’s commemorative coins. We’re thrilled to work with Britain’s oldest company and the original maker of UK coins and to share this rich heritage with our customers across the US, Europe, and Asia.
The Royal Mint’s rich history, combined with RARCOA’s distribution capability and US market knowledge formed a perfect fit for RARCOA to become the exclusive US distributor for commemorative coins. The deal does not include Bullion, Collector Services, or any other business area.
Over the last three years, the commemorative coin division has acquired over 400,000 new customers. For further information about RARCOA, visit the website.
About The Royal Mint
With a history spanning more than 1,100 years, The Royal Mint is one of Britain’s oldest companies and the original maker of UK coins. Today, The Royal Mint is a premium British maker, providing carefully crafted coins and precious metal products for the UK and overseas. Based in Llantrisant, South Wales, it has three main business focuses: Currency, Consumer (collectible and rare, historic coins), and precious metals investment.
About RARCOA
With a customer base spanning the US, Europe, and Asia and founded in Chicago in 1962, RARCOA is one of the leading rare coin and precious metal coin companies in the United States and one of the largest importers and distributors of gold coins worldwide.
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